Emporia, Maersk Oil Trading

Architect Lead UX

A flexible platform for semi-automatic control and management of the fuel (bunker) purchase processes for Maersk's tankers — built for Maersk traders and their network of bunker suppliers.

Maersk Emporia trading platform — responsive marketing site and trading app on desktop. — Maersk Emporia — the responsive marketing site and companion trading app.

Delivery

Full information architecture and a clickable prototype describing the integration of services across a responsive website and two app variants — one for traders and one for suppliers — on both iOS and Android.

The challenge

The main task was ensuring a clean and usable interface in the complex environment of multi-product RFQs. The prototype was developed in close collaboration with traders and management from Maersk Oil Trading.

Emporia RFQ management interface — submitting an offer across multiple fuel products. — RFQ management — submitting an offer across multiple products and cost lines.